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Capture

Data audit & capture strategyThe entry point to the system. Before anything runs, we need to know what you know, and what you're missing.
Stack buildout & migrationsCRM replatforming, integrations and custom models when the tools don't cover it.
Loyalty & membership buildA modular loyalty system, built around your brand and operated by us. Not a points plugin.

Activate

Lifecycle architectureThe strategic layer that runs continuously. We map, instrument and operate the full customer cycle, from first purchase to churn, and keep adjusting it as new data lands.
Growth operationsThe execution layer that runs alongside Lifecycle Architecture. A weekly hypothesis engine on top of the cycle: timing, offers, segments, sequences, tested and compounded.
Loyalty & membership opsThe program, run monthly. Points, tiers, rewards, enrollment, reporting.

IndustrieseCommerce Retail Hospitality

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Customer data platform

mParticle

Enterprise CDP with strong mobile SDKs.

eCommerceRetailHospitalityIdentityEvents

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WHAT IT IS

Rockerbox-owned. Deep app instrumentation, identity resolution, privacy controls. Fits brands with heavy app usage.

OPERATING REVIEW

This tool is listed in the directory. We have not yet published a named operating review from delivery work. When we do, it will appear here.

Alternatives in Customer data platform

The default event pipeline. Ubiquitous integrations.

Warehouse-first CDP, open-source core.

Segment plus a native activation layer.

Bloomreach Engagement

CDP + campaigns + personalization in one platform.

Not sure which to pick?

We deploy and operate mParticle.

Tell us your stack. We'll tell you if mParticle is the right fit, or which alternative to pick, and run the migration ourselves.