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Capture

Data audit & capture strategyThe entry point to the system. Before anything runs, we need to know what you know, and what you're missing.
Stack buildout & migrationsCRM replatforming, integrations and custom models when the tools don't cover it.
Loyalty & membership buildA modular loyalty system, built around your brand and operated by us. Not a points plugin.

Activate

Lifecycle architectureThe strategic layer that runs continuously. We map, instrument and operate the full customer cycle, from first purchase to churn, and keep adjusting it as new data lands.
Growth operationsThe execution layer that runs alongside Lifecycle Architecture. A weekly hypothesis engine on top of the cycle: timing, offers, segments, sequences, tested and compounded.
Loyalty & membership opsThe program, run monthly. Points, tiers, rewards, enrollment, reporting.

IndustrieseCommerce Retail Hospitality

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Deliverability & list hygiene

Validity

Enterprise deliverability and inbox placement.

eCommerceRetailHospitalityDeliverabilityHygiene

WHAT IT IS

Formerly Return Path. Sender reputation at scale.

Alternatives in Deliverability & list hygiene

Email rendering + spam testing.

Litmus alternative.

Email verification and list cleaning.

Email verification, Klaviyo-friendly.

Email verification API.

Not sure which to pick?

We deploy and operate Validity.

Tell us your stack. We'll tell you if Validity is the right fit, or which alternative to pick, and run the migration ourselves.