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Capture

Data audit & capture strategyThe entry point to the system. Before anything runs, we need to know what you know, and what you're missing.
Stack buildout & migrationsCRM replatforming, integrations and custom models when the tools don't cover it.
Loyalty & membership buildA modular loyalty system, built around your brand and operated by us. Not a points plugin.

Activate

Lifecycle architectureThe strategic layer that runs continuously. We map, instrument and operate the full customer cycle, from first purchase to churn, and keep adjusting it as new data lands.
Growth operationsThe execution layer that runs alongside Lifecycle Architecture. A weekly hypothesis engine on top of the cycle: timing, offers, segments, sequences, tested and compounded.
Loyalty & membership opsThe program, run monthly. Points, tiers, rewards, enrollment, reporting.

IndustrieseCommerce Retail Hospitality

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Reverse ETL & pipelinesLoiale pick

Hightouch

The reference reverse ETL. Warehouse → every tool.

eCommerceRetailHospitalityPipelinesActivation

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WHAT IT IS

Sync any warehouse model to Klaviyo, Braze, Iterable, Facebook, Google, etc. Where audiences live when the warehouse is the source of truth.

USE WHEN

You want segmentation logic in SQL, activated everywhere.

LOIALE PICK · Reverse ETL & pipelines

When a client asks us "which one" in this category, this is the default answer. Others can be right for edge cases, but this is where we start.

SERVICES THAT DEPLOY OR OPERATE THIS

BUILD · SPRINT

Stack buildout & migrations

BUILD · SPRINT

Data audit & capture strategy

Alternatives in Reverse ETL & pipelines

Reverse ETL alternative to Hightouch.

ETL, not reverse ETL. Sources into warehouse.

Open-source ETL alternative to Fivetran.

Not sure which to pick?

We deploy and operate Hightouch.

Tell us your stack. We'll tell you if Hightouch is the right fit, or which alternative to pick, and run the migration ourselves.