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Klaviyo

The default ESP for Shopify brands under $50M.

eCommerceRetailHospitalityEmailAutomation
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WHAT IT IS

Deep Shopify integration, native segmentation and predictive analytics. Fast to launch, cheap to run at small scale, ceiling shows up at high volume when segmentation gets complex.

USE WHEN

You're on Shopify and want lifecycle live in weeks, not quarters.

LOIALE PICK · Email & marketing automation

When a client asks us "which one" in this category, this is the default answer. Others can be right for edge cases, but this is where we start.

OPERATING REVIEW

Deployed and operated as the primary lifecycle platform on multiple DTC engagements: event schema design, segmentation model, flow architecture and deliverability governance.

Reviewed by Jaume Ros·Last reviewed 2026-08-05·Tier A
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SERVICES THAT DEPLOY OR OPERATE THIS
Not sure which to pick?

We deploy and operate Klaviyo.

Tell us your stack. We'll tell you if Klaviyo is the right fit, or which alternative to pick, and run the migration ourselves.

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